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Innovation isn’t always about the new, however. It can be about fresh and creative thinking with existing capabilities, using modern technology, for example, in groundbreaking ways. That’s

something that retired octogenarian Curtis Rogers, creator of one of the world's largest DNA databases, knows firsthand. Rogers initially created the GEDmatch database as a way to

connect with relatives, but as the site grew, so did its potential. Law enforcement officials have now turned to it to crack cold cases. After decades of dead ends, California authorities

used GEDmatch to identify and catch the Golden State Killer. Ottawa entrepreneur Bruce Linton took advantage of new Canadian rules that encouraged commercial marijuana cultivation in 2013,

to cofound his company Tweed. By 2014, as other businesses scrambled to get an edge in the highly competitive industry, Tweed became the first cannabis company in North America to publicly

trade on a stock exchange. The comapny was renamed Canopy Growth in 2015, with Tweed as a subsidiary. Canopy has brought innovative new products, such as cannabis softgels, to the market

while keeping pricing affordable for medical marijuana users.