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American home automation company and Samsung subsidiary, SmartThings, recently announced an expanded partnership with Philips Hue. The new partnership facilitates exclusive updates and

greater control of the Philips Hue Sync TV App through SmartThings which is “designed to elevate home automation and enhance control of light sync.” The Philips Hue Sync TV App synchronises

lighting with the Samsung TV screen to create immersive viewing experiences. With SmartThings, users can adjust the brightness of their Philips Hue lights, switch between Video, Game and

Music mode, and even start or stop the light sync. The app is compatible with Samsung QLED TVs from the Q60 series or higher from 2022 onwards. Users can install the Philips Hue Sync app on

their new TVs. The app replaces the need for external Hue Sync Box hardware. Geographically, the Philips Hue Sync TV app will also be extended to additional countries around the world

including Brazil, Hong Kong, Poland, Czech Republic, and Slovakia. Apart from a one-time purchase option, Philips Hue has also introduced a monthly subscription option for the Philips Hue

Sync TV App. “We are thrilled to expand our partnership with SmartThings to empower users with greater control over their entertainment experiences,” said Jasper Vervoort, business leader

Philips Hue at Signify. “The integration of Philips Hue Sync TV App into the SmartThings ecosystem allows users to create immersive multi-device entertainment routines, enhancing their smart

home experiences like never before.” Earlier this year at CES 2024, Samsung announced a range of smart home appliances powered by AI features. Some of the appliances announced included an

induction cooktop, washer and dryer combo, slide-in range, and refrigerator.