Casio

Casio "diver-inspired" baby-g watch is a jam for the ladies | techcrunch


Play all audios:


Casio is perfectly content to rest on their laurels. Their G-Shock line is inexplicably popular, the ladies love them some Baby-G, and every year a new cohort of customers graduates into


some of their nicer models. That’s why I’m pleased to see this cleverly designed and relatively cheap Baby-G. It costs $160 and will be available this June in time for “water sports” season,


according to Shigenori Itoh, CEO of Casio America. Ahem. > Available in June 2011, these boat-worthy watches are equipped with > the always functional Baby-G staple characteristics. 


The model is > fully equipped with shock resistance, 100M water resistance, LED > Light, 48-city world time, 5 daily alarms, 1/100th second stopwatch, > countdown timer and 12/24 


hour formats. Make waves with the fashion > and function of Baby-G!