More friends means less charity on facebook

More friends means less charity on facebook


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Facebook users with a large online social network are less likely to share information about charitable causes. Research has found that a phenomenon known as “free riding”: people relying on


other friends to pass on information regarding charity, occurs when they have a larger social network. The study shows there is more giving in smaller, closer-knit groups of individuals who


share common interests. Read more at University of Warwick